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Startup pitch

A seed-stage pitch: problem, insight, traction, why us and the ask.

Category Company Display Bricolage Grotesque Body Archivo

7 slides

Cover

Speaker notes

Open with the round and the one-line promise. Replace Northwind with your company, the chip with your stage and raise, and the subtitle with the clearest sentence a customer would repeat.

Problem

Speaker notes

Make the pain concrete with three numbers. Each card should be a fact from your own customer interviews or a stat you can cite in the notes line.

Insight

Speaker notes

This is the turn: the insight that makes your approach inevitable. Keep three proof points, each short enough to say out loud in a single breath.

How it works

Speaker notes

Three steps, in the order a customer experiences them. Name the step in plain language and add the one detail that makes it believable.

Traction

Speaker notes

Replace these with your real numbers and keep only the three that show a trend, not vanity. Put the source and period in the footer.

Why us

Speaker notes

Contrast the customer's status quo with the world you want to sell. Keep each list to three lines; the dark card is the slide's anchor, so don't add a third column.

The ask

Speaker notes

Close with the number, the three uses of funds and a way to reach you. Say the ask out loud instead of reading the slide.