Tell a customer story: who they are, the challenge, the change and the measured result.
Speaker notes
Lead with the result, not the logo. Replace Tidewater and the numbers with the customer you actually interviewed.
Three facts that make the customer legible. Keep the intro to one sentence: the deck is about the change, not the company profile.
Name the operational pain in the customer's words. The quote panel is the emotional anchor; keep it to one sentence.
Three moves that made the change work. Be specific about the operating change, not the feature list.
Three measured outcomes with the comparison in the label. Say over what period, and who measured it.
Turn the story into advice. This is the slide a prospect photographs, so keep it to one recommendation and one quote.